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Cary Robins
AD Group Appoints Cary Robins President of ChipWrights

October 16, 2008


ChipWrights, Inc., a subsidiary of AD Group, announces the appointment of Cary Robins to President. Robins has been at the helm of ChipWrights since 2005, when AD Group added the semiconductor company to its portfolio of high-tech companies.

Under Cary’s leadership, ChipWrights developed and released its exciting new CW5631 System-on-Chip (SoC) featuring the embedded ChipWrights CWv16 Visual Signal Processor (ViSP). ChipWrights also released a new Eclipse based embedded development environment complete with Linux and eCos based reference software platforms, and an easily extensible hardware reference design kit which is soon to be followed by market specific hardware reference designs.

Said Nigel Petrie, Chairman, AD Group:"We are delighted to be able to appoint Cary to this pivotal role at ChipWrights. Since our acquisition of the business he has worked extremely closely with the AD Group Board and we are confident that Cary has the proven experience, and leadership qualities, to drive ChipWrights forward in terms of technology and the application of its solutions."

"I'm very pleased to be appointed President of ChipWrights, and extremely excited about the opportunities that lie ahead in bringing the innovative CW5631 System-on-Chip to market. The CW5631 is a fantastic combination of an industry standard programming platform (ARM926) with our powerful and versatile SIMD processing engine, and a wide variety of SoC peripherals all in a small low-cost, low power device. It gives our customers and partners competitive advantages in products ranging from security and de-warping cameras to IP television set top boxes to digital video recorders and portable media players," said Robins, President of the Bedford, Massachusetts-based ChipWrights.

Cary has held several senior roles at ChipWrights including Director of Hardware Engineering and Vice President of Engineering. He was also the ASIC Architect and Program Manager for the very successful CW4512 SoC. Before ChipWrights, Cary was the Director of Hardware Engineering at Chinook Communications, where he built a team of ASIC and hardware engineers and led the development of cable TV equipment, implementing ground breaking technology in video compression and error correction coding. Before that, Cary was a founder of startup Top Layer Networks where he led the Network Processor development and helped implement the industry’s first Application Layer Network Switch. Cary holds an MSEE degree from Northeastern University and a BSEE degree from the University of Michigan and has been awarded four U.S. patents

For AD Group media enquiries please contact Tim Compston, Group PR Manager, AD Group, on email: tim@ad-group.co.uk

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